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Theoretical Framework of Customer Relationship Management: An Overview | International Journal of Scientific Research and Management
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| Title | Theoretical Framework of Customer Relationship Management: An Overview | International Journal of Scientific Research and Management | ||||||||||||||||||||||||||||||||||||
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| Keywords cloud | Article Management Journal GKalaiarasi PDF relationship customer Issue International DrCMugunthan Scientific Relationship Customer strategy management Home Research Citation httpsdoiorg1018535ijsrmv5i778 Scholar | ||||||||||||||||||||||||||||||||||||
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Theoretical Framework of Customer Relationship Management: An Overview
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Theoretical Framework ofConsumerRelationship Management: An Overview | International Journal of Scientific Research and Management Quick jump to page content Main Navigation Main Content Sidebar e-ISSN : 2321-3418 | Email: editor@ijsrm.in Register Login Home About About the Journal Editorial Team Submissions Current Issue Archives Contact Home Archives Vol 5 No 7 (2017) Articles Total : PDF: 241 | Total views: 241 Theoretical Framework ofConsumerRelationship Management: An Overview Dr.C.Mugunthan, G.Kalaiarasi, × Dr.C.Mugunthan, G.Kalaiarasi Assistant Professor, Department of Commerce, Periyar University PG Extension Centre, Dharmapuri- 636 705, INDIA. . Close Article Date Published : 18 July 2017 | Page No.: 6431-6441 | Google Scholar DOI https://doi.org/10.18535/ijsrm/v5i7.78 Article Text Article Info Citation Tools Article Metrics AbstractConsumerRelationship Management is a strategy or philosophy which provides a vision for the visitor to deal with the customers. The aspire of a consumer relationship management strategy is to maximize profitable relationships with customers by increasing the value of the relationship for both the seller and the consumer of the most companies. For the success of any enterprise, consumer relationship management is a fundamental requirement and it requires a holistic strategy and process to make it successful. This paper explores the conceptual framework of consumer relationship management. Downloads Download data is not yet available. Comments & Peer Review Please enable JavaScript to view the comments powered by Disqus. Author's Affiliation Dr.C.Mugunthan, G.Kalaiarasi Assistant Professor, Department of Commerce, Periyar University PG Extension Centre, Dharmapuri- 636 705, INDIA. Google Scholar Copyrights & License Article Details Issue: Vol 5 No 7 (2017) Page No.: 6431-6441 Section: Articles DOI: https://doi.org/10.18535/ijsrm/v5i7.78 How to Cite G.Kalaiarasi, D. (2017). Theoretical Framework ofConsumerRelationship Management: An Overview. International Journal of Scientific Research and Management, 5(7), 6431-6441. https://doi.org/10.18535/ijsrm/v5i7.78 More Citation Formats ACM ACS APA ABNT Chicago Harvard IEEE MLA Turabian Vancouver Download Citation Endnote/Zotero/Mendeley (RIS) BibTeX HTML Viewed - 313 Times PDF Downloaded - 241 Times Sections PDF Downloads PDF Sections We Recommend Latest Article About Us International Journal of Scientific Research and Management is , unshut access, peer reviewed, monthly journals publisher We believe in publication values and request all the authors for same. Useful Links Home Editorial Board Current Issue Archive Information Online Submission For Authors For Readers For Librarians Mailing List Sign up for our mailing list to get latest updates and offers. © 2016 Copyright Published by International Journal of Scientific Research and Management .